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Comportamiento del consumidor / Alejandro Molla Deseáis (coordinador); Gloria Berenguer Contri, Miguel Ángel Gómez Borja, Ismael Quintanilla Pardo.

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Material type: Text

TextSeries: Economía y empresa (Editorial UOC) | Manuales (Editorial UOC) ; 36Publisher: Barcelona : Universitat Oberta de Catalunya, 2006Edition: Primera edición en lengua castellanaDescription: 1 online resource (239 pages) : illustrationsContent type:

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Additional physical formats: Print version:: Comportamiento del consumidor .LOC classification:

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Includes bibliographical references (pages 233-239).

Online resource; title from ePub and PDF title page (Digitalia, viewed August 10, 2014)

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