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Guerrilla marketing : contrainsurgencia y capitalismo en Colombia / Alexander L. Fattal ; traducción a cargo de Andy Klatt y María Clemencia Ramírez

By: Contributor(s): Material type: TextTextLanguage: Spanish Summary language: Spanish, English Publisher: Bogota : Universidad del Rosario, 2019Description: 1 online resource : illustrationsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9789587842128
  • 958784212X
  • 9789587842111
  • 9587842111
Uniform titles:
  • Guerrilla marketing. Spanish (Klatt and Ramírez)
Subject(s): Genre/Form: Additional physical formats: Print version:: Guerrilla marketing.DDC classification:
  • 986.10634
LOC classification:
  • F2279 ebook
Online resources:
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Includes bibliographical references.

Text in Spanish; with abstracts in Spanish and English.

Online resource; title from PDF title page (Digitalia, viewed January 11, 2020)

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