Hacia el reto de marcas sostenibles /
López-Medina, Juan-Diego,
Hacia el reto de marcas sostenibles / autores, Juan-Diego López-Medina, Rafael Mauricio París Restrepo ; coautores, John Fredy Arboleda Pereira, Liliana López Campo. - 1 online resource : illustrations.
Includes bibliographical references.
9789588943510
Green marketing.
Branding (Marketing)
Sustainability.
Social responsibility of business.
Textile industry--Colombia.
Communication in organizations.
HF5415.1255 ebook
Hacia el reto de marcas sostenibles / autores, Juan-Diego López-Medina, Rafael Mauricio París Restrepo ; coautores, John Fredy Arboleda Pereira, Liliana López Campo. - 1 online resource : illustrations.
Includes bibliographical references.
9789588943510
Green marketing.
Branding (Marketing)
Sustainability.
Social responsibility of business.
Textile industry--Colombia.
Communication in organizations.
HF5415.1255 ebook
