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Las auditorías de relaciones públicas : origen y evolución histórica, tipos de auditorías, modelos y variables de medición / Joan Cuenca Fontbona ; prólogo de Jordi Xifra Triadú.

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TextSeries: Comunicación (Editorial UOC) ; 21Publisher: Barcelona : Universitat Oberta de Catalunya, 2012Edition: Primera edición en lengua castellanaDescription: 1 online resource (274 pages) : illustrationsContent type:

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Includes bibliographical references (pages 251-274).

Online resource; title from ePub and PDF title page (Digitalia, viewed August 10, 2014)

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