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El marketing a su alcance : teorías y su aplicación en el contexto colombiano / Gustavo Prettel Vidal.

By: Material type: TextTextPublisher: Cali, Valle del Cauca, Colombia : Universidad Autónoma de Occidente, Dirección de Investigaciones y Desarrollo Tecnológico, Grupo de Investigación en Mercadeo y Publicidad, GIMPU, [2012]Description: 1 online resourceContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
Subject(s): Genre/Form: Additional physical formats: Print version:: Marketing a su alcance.DDC classification:
  • 658.8009861
LOC classification:
  • HF5415.12.C7 ebook
Online resources:
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Includes bibliographical references.

Online resource; title from PDF title page (Digitalia, viewed October 20, 2017)

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