López-Medina, Juan-Diego, <br/><br/>
Hacia el reto de marcas sostenibles / 
autores, Juan-Diego López-Medina, Rafael Mauricio París Restrepo ; coautores, John Fredy Arboleda Pereira, Liliana López Campo. 
 - 1 online resource :  illustrations. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>9789588943510 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Green marketing.<br/>Branding (Marketing)<br/>Sustainability.<br/>Social responsibility of business.<br/>Textile industry--Colombia.<br/>Communication in organizations.
<br/><br/><label>LC Class. No.: </label>HF5415.1255 ebook