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  <titleInfo>
    <title>Marketing Internacional</title>
    <subTitle>un enfoque práctico teoría, casos y talleres</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Silva Guerra, Harold</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">abstract or summary</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">ck</placeTerm>
    </place>
    <place>
      <placeTerm type="text">Bogotá</placeTerm>
    </place>
    <publisher>Alfaomega</publisher>
    <dateIssued>2014</dateIssued>
    <copyrightDate encoding="marc">1999</copyrightDate>
    <edition>1 ed.</edition>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">spa</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>295 p.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Harold Silva Guerra</note>
  <note>Incluye bibliografía</note>
  <subject>
    <topic>Canales distribución internacional</topic>
  </subject>
  <subject>
    <topic>Mercadeo</topic>
    <topic>Casos prácticos</topic>
  </subject>
  <subject>
    <topic>Mercadeo internacional</topic>
  </subject>
  <subject>
    <topic>Mercado de exportación</topic>
  </subject>
  <classification authority="ddc">658.848  S45m</classification>
  <identifier type="isbn">9789586829236</identifier>
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    <recordCreationDate encoding="marc">770711</recordCreationDate>
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