00852nam a2200265Ia 4500 770711t2007 ck a 1 spa d 9706866078 (Sirsi) 20708 659.104 O48p O'Guinn, Thomas 49743 Publicidad y comunicación integral de marca / Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik 4a ed. Australia : Learning, 2007. 790 p il Advertising and integrated brand promotion 1 2 7 Análisis de mercadeo 1471 Comunicación en publicidad 28143 Mercadotecnia 49744 Promoción de ventas 1142 Publicidad 49745 Allen, Chris T. 49746 Semenik, Richard J. 49747 ddc LIBROGRAL 13513 13513 0 0 ddc 0 0 GEN 001 001 GEN 2009-09-29 c 107500.00 1 659.104 O48p 13269 2024-11-18 00:00:00 2024-06-26 Ej.1 2019-03-13 LIBROGRAL 0 0 ddc 0 0 GEN 001 001 GEN 2010-11-04 c 107500.00 659.104 O48p 15042 2019-04-03 00:00:00 Ej.2 2019-03-13 LIBROGRAL 0 0 ddc 0 0 GEN 001 001 GEN 2013-02-20 c 107500.00 659.104 O48p 21394 2019-04-03 00:00:00 Ej.3 2019-03-13 LIBROGRAL 0 0 ddc 0 0 GEN 007 007 GEN 2013-04-03 c 107500.00 659.104 O48p 22185 2024-11-01 00:00:00 Ej.1 2019-03-13 LIBROGRAL 0 0 ddc 0 0 GEN 003 003 GEN 2014-04-03 c 107500.00 659.104 O48p 34641 2019-04-03 00:00:00 Ej.1 2019-03-13 LIBROGRAL 0 0 ddc 0 0 GEN 003 003 GEN 2018-09-04 c 107500.00 659.104 O48p 68744 2019-04-03 00:00:00 Ej.2 2019-03-13 LIBROGRAL 0 0 ddc 0 0 GEN 002 002 GEN 2013-02-20 Compra 107500.00 659.104 O48p 72941 2019-09-12 00:00:00 Ej.1 2019-03-13 LIBROGRAL 0 0 ddc 0 0 GEN 043 043 GEN 2022-02-23 659.104 O48p 73596 2022-02-23 00:00:00 Ej.1 2022-02-23 LIBROGRAL 0 0 ddc 0 0 GEN 043 043 GEN 2022-02-23 659.104 O48p 73577 2022-02-23 00:00:00 Ej.2 2022-02-23 LIBROGRAL 0 0 ddc 0 0 GEN 042 042 GEN 2025-07-01 0 659.104 O48p 00224 2025-07-01 00:00:00 Ej.1 2025-07-01 LIBROGRAL