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  <titleInfo>
    <title>Vender por objetivos</title>
    <subTitle>técnicas y estrategias para obtener, aumentar y retener para siempre a los clientes</subTitle>
  </titleInfo>
  <name type="personal">
    <namePart>Alessandra, Tony</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Cathcart, Jim</namePart>
  </name>
  <name type="personal">
    <namePart>Trabal Piera, Betty</namePart>
    <role>
      <roleTerm type="text">tr.</roleTerm>
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  <name type="personal">
    <namePart>Wexler, Phillip</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">abstract or summary</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">sp</placeTerm>
    </place>
    <place>
      <placeTerm type="text">Barcelona</placeTerm>
    </place>
    <publisher>Deusto</publisher>
    <dateIssued>2005</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">spa</languageTerm>
  </language>
  <language>
    <languageTerm authority="iso639-2b" type="code"> </languageTerm>
  </language>
  <language objectPart="translation">
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">print</form>
    <extent>391 p.</extent>
  </physicalDescription>
  <note type="statement of responsibility">Tony Alessandra, Jim Cathcart, Phillip Wexler ; traducción Betty Trabal Piera</note>
  <note>Selling by objectives</note>
  <subject>
    <topic>Administración de ventas</topic>
  </subject>
  <subject>
    <topic>Vendedores y arte de vender</topic>
  </subject>
  <subject>
    <topic>Ventas</topic>
  </subject>
  <classification authority="ddc">658.81  A53v</classification>
  <relatedItem type="original">
    <titleInfo>
      <title>Selling by objectives</title>
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  <identifier type="isbn">8423422291</identifier>
  <recordInfo>
    <recordCreationDate encoding="marc">091124</recordCreationDate>
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