01857nam a2200445Ii 4500 DIGEDIUOC046 NyNyDIG m o d cr ||||||||||| 131201s2007 sp ob 000 0 spa d 9788497885935 (eBook) 8497885937 9788497885935 (OCoLC)888265157 DGITA eng pn DGITA HF5415.123 eBook Estrategias y técnicas de comunicación : una visión integrada en el marketing / Inma Rodríguez Ardura (ccoordinadora) ; autores: Inma Rodríguez Ardura ... [et al.]. 1. ed. en lengua castellana. Barcelona : Editorial UOC, 2007. 1 online resource (344 pages) text txt rdacontent computer c rdamedia online resource cr rdacarrier Manuales ; 88. Economía y empresa. Includes bibliographical references (p. 336-344). Communication in marketing Study and teaching (Higher) Textbooks 93399 Advertising Study and teaching (Higher) Textbooks 93400 Marketing Planning Study and teaching (Higher) Textbooks 93401 Marketing Study and teaching (Higher) Textbooks 93402 Electronic books. Rodríguez Ardura, Inmaculada. 93403 Digitalia (Firm), distributor. Economía y empresa (Editorial UOC) 73926 Manuales (Editorial UOC) ; 88 73885 Digitalia eBook Collection: Universitat Oberta de Catalunya. Digitalia Hispánica https://login.zproxy.cun.edu.co/login?url=https://www.digitaliapublishing.com/a/20135/ Premium Collection: 2007-2012 E-BOOK ddc 32711 32711