@book{35577,
	author = {Moliné, Marçal,},
	title = {Malicia para vender con marca :},
	publisher = {Universitat Oberta de Catalunya,},
	year = {abril de 2014.},
	series = {Manuales ;},
	address = {Barcelona :},
	edition = {Primera edición en formato digital. },
	url = {https://login.zproxy.cun.edu.co/login?url=https://www.digitaliapublishing.com/a/29229/}
}