@book{36114,
	author = {Yate Arévalo, Abdénago,},
	title = {Material P.O.P. publicidad en punto de venta /},
	publisher = {Ecoe Ediciones,},
	year = {2012.},
	series = {Ciencias Administrativas. Mercadeo y ventas.},
	address = {Bogotá, D.C. :},
	url = {https://login.zproxy.cun.edu.co/login?url=https://www.digitaliapublishing.com/a/29998/}
}