@book{40211,
	author = {Aljure Saab, Andrés,},
	title = {El plan estratégico de comunicación :},
	publisher = {Editorial UOC ;},
	year = {[2015]},
	series = {Comunicación},
	address = {Barcelona :},
	edition = {Primera edición digital.},
	url = {https://login.zproxy.cun.edu.co/login?url=https://www.digitaliapublishing.com/a/37965/}
}