@book{51340,
	author = {Lamb, Charles W. and Camacho Arias, Clayna},
	title = {Marketing con aplicaciones para América Latina /},
	publisher = {Cengage},
	year = {2018},
	address = {Ciudad de México},
	edition = {1a. edición},
	note = {Contiene Índice, Apéndices y Glosario},
	url = {https://login.zproxy.cun.edu.co/login?url=https://www.ebooks7-24.com/?il=6902}
}