@book{71780,
	author = {Martínez Cruz, Humberto, and Universidad de Bogotá "Jorge Tadeo Lozano."},
	title = {El arte de influir :},
	publisher = {Universidad Jorge Tadeo Lozano, Facultad de Ciencias Económicas-Administrativas, Programa de Mercadeo,},
	year = {[2011]},
	address = {Bogotá, D.C., Colombia :},
	url = {https://login.zproxy.cun.edu.co/login?url=https://www.digitaliapublishing.com/a/39028/}
}