@book{73563,
	author = {Melchor Cardona, Madeline,},
	title = {Investigación de mercados :},
	publisher = {Universidad Autónoma de Occidente,},
	year = {2015.},
	series = {Pre-Textos,},
	address = {Santiago de Cali :},
	edition = {Primera edición.},
	url = {https://login.zproxy.cun.edu.co/login?url=https://www.digitaliapublishing.com/a/50970/}
}