Todos los consumidores no son iguales : La estrategia del marketing diferencial para conseguir la fidelidad de los consumidores a las marcas / Garth Hallberg
Material type:
TextLanguage: spa Original language: English Publication details: Barcelona : Deusto, 2004.Edition: 1a edDescription: 298 pISBN: - 8423422607
- 658.8342 H15t
| Item type | Current library | Collection | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
Libro General
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Bogotá Sede Central Estantería General | Colección General | 658.8342 H15t (Browse shelf(Opens below)) | Ej.1 | Available | 11867 | |
Libro General
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Sede Barranquilla | Colección General | 658.8342 H15T (Browse shelf(Opens below)) | 1 | Available | 11866 | |
Libro General
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Sede Neiva | Colección General | 658.8342 H15T (Browse shelf(Opens below)) | 1 | Available | 58488 | |
Libro General
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Sede Neiva | Colección General | 658.8342 H15T (Browse shelf(Opens below)) | 2 | Available | 58487 | |
Libro General
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Sede Santa Marta | Colección General | 658.8342 H15T (Browse shelf(Opens below)) | 1 | Available | 23390 | |
Libro General
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Sede Santa Marta | Colección General | 658.8342 H15T (Browse shelf(Opens below)) | 2 | Available | 23391 |
All consumers are not created equal: the differential marketting strategy for brand loyaltyand profits.
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