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	1.		Calidad total en la gestión de servicios : cómo lograr el equilibrio entre las percepciones y las expectativas de los consumidores / Valarie A. Zeithaml, A. Parasuraman, Leonard L. Berry ; traducción Claudio L. Soriano Soriano by Zeithaml, Valarie A Berry, Leonard, L Parasuraman, A Soriano Soriano, Claudio L [tr.] Material type: Text; Format: print Language: spa Original language: English Publication details: Madrid : Ediciones Díaz de Santos, 1993 Availability: Items available for loan: Bogotá Sede Central (1)Call number: 658.562 Z34c. Sede Barranquilla (1)Call number: 658.562 Z34C. Place hold Save to lists Add to cart (remove)
	2.		Marketing de servicios / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler ; traducción Jorge Alberto Velásquez Arellano by Zeithaml, Valarie A Bitner, Mary Jo Gremler, Dwayne D Velásquez Arellano, Jorge Alberto [tr.] Edition: 5a ed. Material type: Text; Format: print Language: spa Original language: English Publication details: México : McGraw Hill, 2009 Availability: Items available for loan: Bogotá Sede Central (1)Call number: 658.812 Z34m1. Bogotá Sede Sur (2)Call number: 658.812 Z34m, ... Sede Barranquilla (1)Call number: 658.812 Z34M1. Sede Ibagué (1)Call number: 658.812 Z34M1. Sede Montería (1)Call number: 658.812 Z34m. Sede Santa Marta (1)Call number: 658.812 Z34m. Sede Sincelejo (1)Call number: 658.812 Z34m. Place hold Save to lists Add to cart (remove)

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