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035 _a(OCoLC)1236962344
040 _aDGITA
_beng
_erda
_epn
_cDGITA
020 _a9789588943510
_qeBook
050 1 4 _aHF5415.1255 ebook
100 1 _aLópez-Medina, Juan-Diego,
_eauthor.
_9228617
245 1 0 _aHacia el reto de marcas sostenibles /
_cautores, Juan-Diego López-Medina, Rafael Mauricio París Restrepo ; coautores, John Fredy Arboleda Pereira, Liliana López Campo.
264 1 _aMedellín, Antioquia, Colombia :
_bUniversidad Católica Luis Amigó,
_c2019.
300 _a1 online resource :
_billustrations.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_2rdaft
347 _bPDF
504 _aIncludes bibliographical references.
588 0 _aOnline resource; title from PDF title page (Digitalia, viewed July 1, 2024)
650 0 _aGreen marketing.
_9161851
650 0 _aBranding (Marketing)
_9101682
650 0 _aSustainability.
_9121450
650 0 _aSocial responsibility of business.
_975550
650 0 _aTextile industry
_zColombia.
_9223996
650 0 _aCommunication in organizations.
_973939
700 1 _aParís Restrepo, Rafael Mauricio,
_eauthor.
_9228569
700 1 _aArboleda Pereira, John Fredy,
_eauthor.
_9228651
700 1 _aLópez Campo, Liliana,
_eauthor.
_9228652
791 2 _aDigitalia (Firm),
_edistributor.
793 0 _gDigitalia eBook Collection:
_aUniversidad Católica Luis Amigó
856 4 0 _3Digitalia Hispánica
_uhttps://login.zproxy.cun.edu.co/login?url=https://www.digitaliapublishing.com/a/155286/
910 _aPremium collection: 2024
942 _cE-BOOK
942 _2ddc
999 _c105467
_d105467