| 000 | 00889nam a2200289Ia 4500 | ||
|---|---|---|---|
| 008 | 770711t2011 mx a a spa d | ||
| 020 | _a9788483227404 | ||
| 035 | _a(Sirsi) 1160 | ||
| 082 | 0 | 4 |
_a658.804 _bM17m |
| 245 | 1 | 0 |
_aMarketing turístico / _cPhilip Kotler...[et.al] |
| 250 | _a5a ed. | ||
| 260 |
_aMéxico : _bPearson, _c2011. |
||
| 300 |
_a796 p. ; _bils. |
||
| 500 | _aIncluye indice | ||
| 504 | _aIncluye bibliografía | ||
| 534 | _tMarketing for hospitality and tourism | ||
| 596 | _a1 5 6 8 | ||
| 650 | 4 |
_aEstrategia de marketing _940318 |
|
| 650 | 4 |
_aGestión marketing turístico _940319 |
|
| 650 | 4 |
_aMarketing turístico _917415 |
|
| 650 | 4 |
_aProductos turísticos _940320 |
|
| 700 | 1 |
_aBowen, John _940321 |
|
| 700 | 1 |
_aGarcía de Madariaga, Jesús _940322 |
|
| 700 | 1 |
_aKotler, Philip _940323 |
|
| 700 | 1 |
_aMakens, James _940324 |
|
| 942 |
_2ddc _cLIBROGRAL |
||
| 999 |
_c10719 _d10719 |
||