| 000 | 02161nam a2200505Ii 4500 | ||
|---|---|---|---|
| 001 | DIGUOCES0431 | ||
| 003 | NyNyDIG | ||
| 006 | m o d | ||
| 007 | cr ||||||||||| | ||
| 008 | 250103s2024 sp ob 000 0 spa d | ||
| 035 | _a(OCoLC)1475658156 | ||
| 040 |
_aDGITA _beng _erda _epn _cDGITA |
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| 020 |
_a9788411660624 _qePub |
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| 020 |
_a9788411660617 _qpdf |
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| 020 | _z9788411660600 | ||
| 050 | 1 | 4 | _aHF5831 ebook |
| 100 | 1 |
_aGarcía Estévez, Noelia, _eauthor. _9236975 |
|
| 245 | 1 | 0 |
_aDeontología publicitaria : _bde la teoría a la práctica : el uso responsable de la publicidad / _cNoelia García-Estévez, Inmaculada Sánchez-Labella Martín, Elena Bellido-Pérez ; prólogo de Marina Ramos-Serrano. |
| 246 | 3 | 0 | _aUso responsable de la publicidad |
| 250 | _aPrimera edición en formato digital. | ||
| 250 | _aPrimera edición en lengua española. | ||
| 264 | 1 |
_aBarcelona : _bEditorial UOC, _c[2024] |
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| 300 | _a1 online resource. | ||
| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_acomputer _bc _2rdamedia |
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| 338 |
_aonline resource _bcr _2rdacarrier |
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| 347 |
_atext file _2rdaft |
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| 347 | _bPDF | ||
| 347 | _bEPUB | ||
| 490 | 1 | _aComunicación | |
| 504 | _aIncludes bibliographical references. | ||
| 588 | 0 | _aOnline resource; title from PDF title page (Digitalia, viewed January 3, 2025) | |
| 650 | 0 |
_aAdvertising _xMoral and ethical aspects. _9104042 |
|
| 700 | 1 |
_aSánchez-Labella Martín, Inmaculada, _eauthor. _9236976 |
|
| 700 | 1 |
_aBellido-Pérez, Elena, _eauthor. _9236977 |
|
| 700 | 1 |
_aRamos Serrano, Marina, _econtributor agent of text. _9104572 |
|
| 791 | 2 |
_aDigitalia (Firm), _edistributor. |
|
| 793 | 0 |
_gDigitalia eBook Collection: _aUniversitat Oberta de Catalunya |
|
| 776 | 0 | 8 |
_iPrint version: _aGarcía Estévez, Noelia. _tDeontología publicitaria. _bPrimera edición en lengua española. _dBarcelona : Editorial UOC, [2024] _z9788411660600 |
| 830 | 0 |
_aComunicación (Editorial UOC) _973987 |
|
| 856 | 4 | 0 |
_3Digitalia Hispánica _uhttps://login.zproxy.cun.edu.co/login?url=https://www.digitaliapublishing.com/a/163274/ |
| 910 | _aPremium collection: 2025 | ||
| 942 | _cE-BOOK | ||
| 942 | _2ddc | ||
| 999 |
_c109362 _d109362 |
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