| 000 | 00850nam a2200253Ia 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20220514114648.0 | ||
| 008 | 130207t1989 sp a 000 0 spa u | ||
| 020 | _a8476153279 | ||
| 040 |
_aCUN _cCUN |
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| 041 | 1 |
_aspa _hfre |
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| 082 | 0 | 4 |
_a658.8 _bE44s |
| 100 | 1 |
_aEiglier, Pierre _952705 |
|
| 245 | 1 | 0 |
_aServucción : _bel marketing de servicios / _cPierre Eiglier, Eric Langeard ; traducción y prólogo a la edición española Alejandro Molla Descals |
| 260 |
_aMadrid : _bMcGraw-Hill, _c1989. |
||
| 300 | _a220 p. | ||
| 534 | _tServution. Le marketing des services | ||
| 650 | 4 |
_aAdministración de mercadeo _952706 |
|
| 650 | 4 |
_aIndustria de servicios _918703 |
|
| 650 | 4 |
_aMercadeo de servicios _952707 |
|
| 700 | 1 |
_aLangeard, Eric _952708 |
|
| 700 | 1 |
_aMollá Descals, Aljandro, _etr. _952709 |
|
| 942 |
_2ddc _cLIBROGRAL |
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| 999 |
_c14415 _d14415 |
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