| 000 | 00514nam a2200181Ia 4500 | ||
|---|---|---|---|
| 008 | 140520t2012 xxu a 000 0 eng u | ||
| 020 | _a9781936572151 | ||
| 082 | 0 | 4 |
_a658.8 _bC43s |
| 100 | 1 |
_aChernev, Alexander _954463 |
|
| 245 | 1 | 0 |
_aStrategic marketing management / _cAlexander Chernev |
| 250 | _a7a ed. | ||
| 260 |
_aEstados Unidos : _bCerebellum, _c2012. |
||
| 300 | _a246 p. | ||
| 596 | _a1 | ||
| 650 | 4 |
_aGestión estratégica _xMercadeo _954464 |
|
| 650 | 4 |
_aMarketing _915298 |
|
| 942 |
_2ddc _cLIBROGRAL |
||
| 999 |
_c14923 _d14923 |
||