000 02225nam a2200517Ii 4500
001 DIGEDIUOC417
003 NyNyDIG
008 141201s2010 sp a ob 000 0 spa d
006 m o d
007 cr |||||||||||
020 _a9788490293591
_q(eBook)
020 _z8497884957
020 _z9788497884952
040 _aDGITA
_beng
_erda
_epn
_cDGITA
041 1 _aspa
_heng
050 1 4 _aHF5410 eBook
100 1 _aRenvoisé, Patrick,
_eauthor.
_993734
240 1 0 _aSelling to the old brain.
_lSpanish
245 1 0 _aNeuromárketing:
_bel nervio de la venta /
_cPatrick Renvoisé, Christophe Morin ; traducción, Xavier Olivella.
250 _aPrimera reimpresion.
264 1 _aBarcelona :
_bUniversitat Oberta de Catalunya,
_c2010.
300 _a1 online resource (206 pages)
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
500 _aPrimera edición en lengua castellana: junio 2006.
500 _aTranslation of: Selling to the old brain : how new discoveries in brain research empower you to influence any audience, anytime. San Francisco : SalesBrain, 2003.
504 _aIncludes bibliographical references (pages 203-205).
588 0 _aOnline resource; title from ePub and PDF title page (Digitalia, viewed November 15, 2014)
650 0 _aSales promotion.
_993735
650 0 _aRelationship marketing.
_993736
650 0 _aSelling
_xPsychological aspects.
_993737
650 0 _aSales management.
_993738
650 0 _aSuccess in business.
_986007
650 0 _aRelationship marketing.
_993736
655 0 _aElectronic books.
700 1 _aMorin, Christophe,
_eauthor.
_993739
700 1 _aOlivella, Xavier,
_etranslator.
_993740
791 2 _aDigitalia (Firm),
_edistributor.
793 0 _gDigitalia eBook Collection:
_aUniversitat Oberta de Catalunya.
776 0 8 _iPrint version:
_aRenvoisé, Patrick.
_tNeuromárketing.
_dBarcelona : Universitat Oberta de Catalunya, 2010.
_z9788497884952.
856 4 0 _3Digitalia Hispánica
_uhttps://login.zproxy.cun.edu.co/login?url=https://www.digitaliapublishing.com/a/20460/
910 _aPremium Collection: 2014
942 _cE-BOOK
942 _2ddc
999 _c32831
_d32831