| 000 | 00648nam a2200205Ia 4500 | ||
|---|---|---|---|
| 008 | 150604t2006 mx g a 000 0 spa u | ||
| 020 | _a9706864962 | ||
| 082 | 0 | 4 |
_a658.8 _bF37e |
| 100 | 1 |
_aFerrell, O. C. _924328 |
|
| 245 | 1 | 0 |
_aEstrategia de marketing / _cO.C. Ferrell, Michael D. Hartline |
| 260 |
_aMexico : _bThomson International, _c2006. |
||
| 300 |
_a648 p. _eil.25 cm. |
||
| 500 | _aIncluye indice | ||
| 504 | _aIncluye bibliografia | ||
| 596 | _a7 | ||
| 650 | 0 | 4 |
_aAdministracion de mercadeo _924329 |
| 650 | 0 | 4 |
_aAdministracion de mercadeo _xEstudio de casos _924330 |
| 700 | 1 |
_aHartline, Michael D. _924331 |
|
| 942 |
_2ddc _cLIBROGRAL |
||
| 999 |
_c6181 _d6181 |
||