Blue ocean strategy : how to create uncontested market space and make the competition irrelevant / W. Chan Kim, Renée Mauborgne.
Material type:
TextLanguage: English Publication details: Boston, Mass. : Harvard Business School Press, 2005..Description: xv, 240 páginas : ilustracionesISBN: - 1591396190
- 658.8 K45b
| Item type | Current library | Collection | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
Libro General
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Bogotá Sede Central Estantería General | Colección General | 658.8 K45b (Browse shelf(Opens below)) | Ej.1 | Available | 56591 |
Total holds: 0
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| 658.8 J91j Juan Valdez : | 658.8 K37m Marketing / | 658.8 K37m Marketing / | 658.8 K45b Blue ocean strategy : | 658.8 K47m Managing global marketing : | 658.8 K51v Véndele a la mente, no a la gente : | 658.8 K67d Los diez pecados capitales del marketing : |
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